Danish design agency Kontrapunkt’s minimal cans for Carlsberg Black Gold Pilsner are designed to look as if they have been “dipped in black”. Cans feature a two-colour design and a matt black top and ring pull.
Black Gold has a slightly higher alcohol percentage and a more “intense” flavour than regular Carlsberg. Kontrapunkt says the design pays homage to “historic Black Gold bottles” and reflects “the bold and more full-bodied Pilsner experience”.
2 months ago, Creative Review, Packaging