Georgie Thompson from Design Bridge Amsterdam looks at how branding design is adapting to an increasingly gender neutral marketplace, with mixed results.
There has been a huge rise in the prominence of non-binary gender identification in Western society in recent years. More and more people are choosing to identify as genderless or gender fluid and people no longer want to be “put in a box” or have to define themselves as something specific. In turn, brands are choosing to adapt and develop their...
2 months ago, It's Nice That, Branding